by Julius Zheng

The Department of International Trade Promotion (DITP), the organizer, together with the Gem and Jewelry Institute of Thailand (Public Organization) or GIT, co-organizer, successfully opened the 73^rd Bangkok Gems and Jewelry Fair on February 22, 2026 at the Queen Sirikit National Convention Center (QSNCC), Bangkok. The event is expected to generate trade value exceeding 150 million USD.

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How important is the Bangkok Gems and Jewelry Fair (BGJF) to Thailand’s gems and jewelry industry?

• BGJF is a key driver of Thailand’s gems and jewelry industry and the broader economy. The sector spans the full supply chain, employs over 800,000 people, and includes around 13,000 SMEs—more than 90% of which are small and medium-sized enterprises. The fair plays an important role in supporting exports and strengthening Thailand’s position as a global trading hub.
• The fair provides a direct international marketplace for Thai entrepreneurs, enabling them to meet and negotiate with buyers and importers worldwide. Thai exhibitors represent approximately 80% of total participants.
• BGJF is recognized among the world’s four leading gems and jewelry trade fairs and is widely included in the annual business calendar of global buyers and industry professionals.
• Each edition generates significant economic value, exceeding 3.5 billion baht for the country.
• It also promotes the international profile of Thailand’s industry, particularly in skilled craftsmanship and gemstone cutting and enhancement expertise, which are globally acknowledged

Bangkok Gems and Jewelry Fair has been held for over 40 years at a national level. What are some of the key highlights or new initiatives of the 73rd Bangkok Gems and Jewelry Fair?

• BGJF is one of the world’s leading international gems and jewelry trade fairs and a key event on the global business calendar. Beyond a marketplace, it serves as a comprehensive industry platform—offering several seminars, networking and partnership opportunities, curated activities, and on-site gem testing and certification services.

Exhibition Zones

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• BGJF brings together leading Thai jewelry brands and manufacturers, including prominent OEM and ODM suppliers producing for global markets. It is also the world’s largest marketplace for colored gemstones, with the gemstone sector occupying more than half of the exhibition space.
• The 73rd edition expanded into the Plenary Hall (1st Floor) to accommodate rising international demand, adding approximately 180 booths. This edition features 1,209 exhibitors and 2,781 booths from 19 countries.

Special showcases & Activities

• “Treasure of Dream”, located in front of Hall 2 (G Floor), presents high jewelry designs by Princess Sirivannavari Nariratana Rajakanya, crafted by Thai master artisans, highlighting Thai craftsmanship and global industry promotion.
• “The Jewellers”, at the Foyer of Plenary Hall (1st Floor), showcases emerging Thai designers under the concept “Orbit of Illumined”, featuring contemporary, commercially viable designs aligned with global trends.
• The fair also hosts over 10 seminars and a Networking Reception to strengthen business connections and strategic partnerships.

What types of buyers and exhibitors comes to Thailand, and why do they come to Thailand？

• A Global Industry Platform: As one of the four most important trade fairs in the global gems and jewelry calendar, the Bangkok Gems and Jewelry Fair (BGJF) attracts buyers, sellers, business leaders, and academics from around the world. It is not only a marketplace, but also a platform for knowledge exchange, strategic networking, and enhancing Thailand’s industry profile internationally.
• Exhibitors: Full Supply Chain Representation: Exhibitors cover the entire value chain—from OEM/ODM manufacturers (the largest gathering in Thailand), gemstone traders, machinery and packaging suppliers, to laboratories, certification bodies, mining companies, and related services. International Pavilions from Hong Kong, Japan, Singapore, Türkiye, Poland, Sri Lanka, and other regions further strengthen its global presence.
• Visitors: Quality Buyers Worldwide: The fair attracts international importers, wholesalers, retailers, brand owners, designers seeking OEM/ODM partners, and gemstone buyers—particularly in colored gemstones, where BGJF is recognized as one of the world’s leading sourcing platforms.

How does DITP promote Thailand and this jewelry fair?

• Integrated Global Marketing Strategy: We implement a comprehensive mix of online and offline communications, supported by our official website and active social media channels. We also collaborate with key industry influencers to amplify our outreach within the global gems and jewelry community.
• Worldwide Network Activation: Through 58 Thai Trade Centers worldwide under the Department of International Trade Promotion, we directly engage and invite targeted exhibitors and buyers across key markets.
• Hosted Buyers Program: We offer a Hosted Buyers Program, providing accommodation support for qualified importers and buyers to facilitate sourcing and on-site purchasing at the fair.
• Strong Word-of-Mouth and High Repeat Rate: In recent years, demand to participate has steadily increased. Beyond paid media,
  the strongest driver of growth is word-of-mouth endorsement from past participants. The high repeat rate among both buyers and exhibitors clearly reflects the trust of our customers who regard the show as a key global trading platform.

Fact Sheet of the 73^rd Bangkok Gems and Jewelry Fair

 Courtesy of Office of Lifestyle Trade Promotion / 9 January 2026

See more information at www.bkkgems.com

Visitor pre-registration is available at https://traderegistration.ditp.go.th/s/68AMiM

🗓 22–26 February 2026
 📍 Queen Sirikit National Convention Center (QSNCC), Bangkok

🔗See more details at www.bkkgems.com

Articles about Bangkok Gems & Jewelry Fair:

https://gem-spectrum.com/tag/bangkok-gems-and-jewelry-fair

Articles about GIT:

https://gem-spectrum.com/tag/git

Articles about DITP:

https://gem-spectrum.com/tag/DITP