A crowded scene at the Hong Kong International Jewellery Show, featuring people awaiting registration and directions in a bustling exhibition hall.
Show floor of the HKTDC Twin Jewellery Shows in 2026. Photo courtesy of HKTDC.

Organised by the Hong Kong Trade Development Council (HKTDC), the world’s largest one‑stop jewellery marketplace will return in early March 2027 under its proven “Two Shows, Two Venues” format. The 13th Hong Kong International Diamond, Gem and Pearl Show will take place from 2 to 6 March at AsiaWorld‑Expo, featuring a wide range of diamonds, gemstones, pearls and jewellery raw materials. Also, the 43rd Hong Kong International Jewellery Show will be held from 4 to 8 March at the Hong Kong Convention and Exhibition Centre, showcasing finished jewellery pieces.

The Hong Kong International Jewellery Show features themed zones for easy sourcing. At the pinnacle of the show, the Hall of Extraordinary presents the most magnificent collections from renowned exhibitors such as Dehres, Faidee, Hatta and Hodel. Complementing this display of luxury, the Hall of Fame brings together a remarkable line-up of global jewellery brands, including Chete (Hong Kong), Giorgio Visconti (Italy) and Zen Diamond (Türkiye). For fresh inspiration, the Designer Galleria showcases a captivating showcase of fashionable creations from designers in the Chinese Mainland, Hong Kong, Russia, Taiwan, Thailand and beyond.

Jewellery is increasingly valued as a form of self-expression, with consumers seeking personalised designs that reflect their identity and carry personal meaning. Responding to this preference, the show introduces the Bespoke Jewellery zone this year, spotlighting brands that translate customers’ design ideas into one-of-a-kind pieces.

Vintage and antique jewellery is finding new admirers among younger buyers seeking distinctive pieces with history and character. From antique-cut diamond engagement rings to signed vintage creations, these pieces appeal to consumers who value individuality, authenticity and craftsmanship. Responding to this interest, the Antique & Vintage Jewellery Galleria returns on an expanded scale, offering an even richer selection of vintage and antique treasures.

Additionally, the Gold Jewellery zone answers growing demand across the Wider China region, ASEAN and India with innovative, exquisite gold pieces. Adding further depth and variety, the Hall of Jade Jewellery and World of Glamour round out the show’s diverse offerings.

Moreover, the Hong Kong International Diamond, Gem & Pearl Show captivates buyers with feature exceptional selections of diamonds, pearls and quality gemstones, alongside raw materials for jewellery from various origins. The Hall of Fine Diamonds presents brilliant stones from white and fancy-coloured varieties to large-carat diamonds. The Treasures of Nature houses a rich assortment of rubies, emeralds, sapphires, and jade; while the Treasures of Ocean will enchant the buyers with superior pearls sourced from renowned origins.

HKTDC continues to foster creative exchange and craftsmanship through its jewellery design competitions. The International Jewellery Design Excellence Award (IJDE Award), held biennially, returns for its 8th edition this year, bringing together winners of jewellery design competitions worldwide to compete for the coveted ‘Champion of the Champions’ title. The award presentation ceremony will take place during the show, putting the winning designs in the international spotlight and connecting the winners with the global jewellery community.

Meanwhile, the 28th Hong Kong Jewellery Design Competition nurtures local design talent and inspire students to pursue their creative potential, helping to cultivate the next generation of jewellery designers. Themed “Tranquil Flow”, the competition invites entrants to draw inspiration from the gentle curves and fluid grace of serene waters. All winning pieces will be showcased at the show, offering buyers and industry professionals a glimpse of the talent shaping the future of Hong Kong’s jewellery design.

In addition to exceptional business opportunities, the twin shows offer a wide range of activities, including networking events, business matching, jewellery parades, seminars, forums and more, enabling participants to build new connections and capture the latest market intelligence. Key topics will cover the latest design trends in the jewellery market, industry developments, and innovative marketing strategies within the sector.

The twin shows will continue to adopt the HKTDC’s EXHIBITION+ hybrid model. In addition to on-site procurement, the HKTDC’s AI-powered “Click2Match” will provide online smart business matching for exhibitors and buyers from 23 February to 13 March. On-site buyers can use “Scan2Match” to scan exhibitors’ QR codes and continue discussions with exhibitors online during or after the show.

To ease the buyer admission process, the HKTDC Marketplace App and the official websites of the two shows provide online verification functions. Buyers need only register through these platforms and upload a photo and valid identification to obtain a verified eBadge for direct entry, greatly reducing queuing times for onsite registration and verification and enhancing sourcing efficiency.

Register now for the twin jewellery shows: https://tinyurl.com/tk68adkf

Fair Websites

Hong Kong International Jewellery Show: https://www.hktdc.com/event/hkjewellery

Hong Kong International Diamond, Gem & Pearl Show: https://www.hktdc.com/event/hkdgp

QR Code for Marketplace App

Website for Marketplace App: https://tinyurl.com/47473zvp

Appendix:

Post-show Report of 2026 version:

World’s largest one stop jewellery marketplace attracts some 80,000 buyers, with growth in buyers from ASEAN, Korea and beyond

Leveraging Hong Kong’s roles as a super connector and super value‑adder to help exhibitors expand global business opportunities

The 42nd Hong Kong International Jewellery Show and the 12th Hong Kong International Diamond, Gem & Pearl Show wrapped up successfully today, March 8 2026. Organised by the Hong Kong Trade Development Council (HKTDC) under the “Two Shows, Two Venues” format,  the twin shows together drew some 80,000 buyers from 150 countries and regions, with the Diamond, Gem & Pearl Show welcoming over 28,000 buyers from 125 countries and regions and  the Jewellery Show attracting over 51,000 buyers from 140 countries and regions.

Jenny Koo, Deputy Executive Director of the HKTDC, said: “The twin jewellery shows hosted about 4,000 exhibitors from more than 40 countries and regions. Buyer attendance from the Philippines, Korea, Australia and Switzerland all recorded significant growth, a testament to the strong international standing of the twin shows. Over 30 industry seminars and events were held during the shows, keeping industry professionals informed of the latest market and industry trends. We were pleased to welcome three pavilions making their debut at the show, namely the Hard Pure Gold Pavilion, the Zhushan Turquoise Pavilion and the Hong Kong Watch Manufacturers Association Pavilion, each showcasing their jewellery craftsmanship to international buyers.”

Industry optimistic about Korea and ASEAN markets
To gain deeper insights into jewellery industry trends, the HKTDC conducted an on-site survey of 1,509 exhibitors and buyers. Results indicate that both buyers and exhibitors are cautiously optimistic about the economic outlook. Key findings are:

Market and industry outlook

  • 44.3% of respondents expect overall sales to increase in the next one to two years; 49% expect sales to remain stable.
  • Respondents view the following markets as having good or very good growth potential for jewellery products over the next two years: Korea (73.2%), ASEAN (71.8%), Chinese Mainland (68.5%), Taiwan (65.3%), Australia (64.1%).
  • For those markets with the greatest development potential, most respondents plan to explore: Europe (20.8%), ASEAN (16.8%), Chinese Mainland (15.3%), Japan (15.3%), Taiwan (10.8%).
  • In the next three years, technological advancements in artificial intelligence (66.1%), social media (43.7%), and big data (41.5%) are expected to have the greatest impact on the jewellery industry.

Product trends

  • Products with the strongest growth potential this year include trendy fashion jewellery (57.3%), precious jewellery (35.1%), and designer jewellery (21.1%).
  • The most popular precious metal products in 2026 are karat yellow gold (40.1%), karat white gold (31.7%) and pure gold (28%).
  • The most popular gemstones this year are diamonds (28.8%), followed by rubies (24.7%) and pearls (19.7%).

Riding the gold wave: Chinese Mainland hard pure gold makers go global
The government’s latest Budget Speech highlighted plans to strengthen Hong Kong’s status as an international gold trading market which is expected to bring new momentum to gold demand in the jewellery market. Adding to the excitement, the World Gold Council led 10 exhibitors from the Chinese Mainland for the first time to launch the Hard Pure Gold Pavilion at this year’s show, which proved to be one of the show’s major highlights.

Regional CEO Roland Wang said: “The Hong Kong International Jewellery Show has been instrumental in helping Chinese gold manufacturers connect with international buyers and expand their market reach. We have already received a considerable number of orders in just the first three days. Our current focus is on developing markets in Southeast Asia, the Middle East and India, where interest in hard pure gold products is steadily growing. More affordable, lighter-weight hard pure gold pieces are proving particularly attractive to younger middle-class consumers.”

Sharon Weng, Deputy General Manager of YueHao Jewellery, a Shenzhen-based exhibitor at the Hard Pure Gold Pavilion, said: “Expanding our overseas client base is a key business priority for us this year, and the show has provided the ideal platform to pursue that goal. We have also established connections with Southeast Asian markets, including Malaysia, Singapore and Thailand.” Another Chinese Mainland exhibitor specialising in hard pure gold jewellery expressed plans to set up an office in Hong Kong in the near future, to better leverage the city as a springboard for global expansion.

Sales surpass expectations as diamonds captivate buyers
Sales at the shows this year exceeded expectations for many exhibitors. Youngeun Kim, founder of Soyou, a Korean exhibitor, said: “Through the world’s largest jewellery trade platform, we have successfully connected with potential buyers from the Chinese Mainland, Africa and the United Kingdom, and expect our sales to grow by 30% compared with last year.”

Hong Kong exhibitor SimStar Asia Limited, which specialises in high-value, investment-grade diamonds, secured several orders from buyers in Europe and the United States during the show, with total transactions running into the millions of US dollars. The company also projected a 10% increase in annual sales and noted that demand for high-clarity, top-colour white diamonds in the 5 to 10-carat range remains robust, while rare red and blue diamonds are also drawing keen interest from buyers.

This year, the Hall of Fame grew by more than 40%. Emre Can, Export Sales Manager of Zen Diamond, a Turkish exhibitor, shared that while the company initially came with the aim of expanding into Asian markets, buyers from the United Kingdom and the United States had already expressed interest on Day One. Existing clients from Europe and South America also travelled to meet face to face, which is a testament to the global appeal of branded jewellery.

Designer jewellery on the rise as new generation embraces personalisation
The shows welcomed over 50 designer exhibitors, including 10 Korean designers making their debut at the fair. They were pleased with their results and are already considering expanding their presence at next year’s edition. A Korean designer exhibitor also shared that new enquiries from potential buyers had been received, particularly from Europe, and was pleasantly surprised to receive one from Poland. A seminar featuring Paola De Luca, Founder and Creative Director of Trendvision Jewellery + Forecasting, gave attendees an in-depth look at emerging jewellery design trends, exploring how personalisation can respond to the younger consumer market.

The shows also hosted three design competitions: the 27th Hong Kong Jewellery Design Competition, the Hong Kong International Fashion Chuk Kam Jewellery Design Competition, and the inaugural International Fei Cui Jewellery Design Competition. Award ceremonies were held on-site, with winning pieces on display across the venue, offering buyers a first look at the latest creative works while fostering closer ties between designers and jewellery manufacturers.

Global exhibitors tap into new opportunities
The twin shows brought together exhibitors from around the world, with Uzbekistan making its debut appearance. Fonon Jewelry House, an Uzbek exhibitor, showcased gold pieces with distinctive Central Asian cultural influences, drawing strong interest from international buyers. Alisher Romanov, the Head of Foreign Economic Affairs of this exhibitor, said: “We are looking to use Hong Kong as a springboard for expansion into other Asian markets. We have already connected with potential buyers from the Chinese Mainland, Malaysia and the Philippines, and expect sales to reach approximately USD 50 million.” Another Uzbek exhibitor also shared that it had received a jewellery order worth as much as USD 35 million from a Hong Kong buyer.

The Uzbekistan delegation also seized the occasion to formally sign a Memorandum of Understanding (MOU) with the HKTDC and the Hong Kong Jewellery Manufacturers’ Association, with the aim of further promoting Uzbekistan’s jewellery to global markets through Hong Kong’s platform and strengthening bilateral trade ties.

Buyers seek diverse offerings
Turkish buyer, Kasapoglu Jewellery came to the show with the specific goal of sourcing new loose diamond suppliers, setting aside a procurement budget of over USD 900,000. US-based diamond wholesaler David Abraham & Co found the show to be a true one-stop destination, discovering services ranging from certification to repolishing, as well as sourcing gemological equipment and tools. The company met with 35 exhibitors from Hong Kong, India, Israel, the Middle East, Europe and the United States in a single day.

China National Gold Group Gold Jewellery Co., Ltd. from Beijing made the most of both shows, sourcing turquoise samples at the Diamond, Gem & Pearl Show and explored fine jewellery offerings at the Jewellery Show. The company noted that demand for both high-end gemstones and mass-market jewellery is growing in tandem, with younger consumers increasingly drawn to delicate and refined designs. Its total procurement budget across both shows is USD 200,000.

Golden Silver Z.L S.A., a major 925 sterling silver jewellery supplier in Latin America and a loyal visitor to the shows for over 20 years, returned again this year and confirmed silver jewellery orders with three exhibitors, with combined transactions exceeding USD 1.9 million.

Online-offline integration expands horizons
Due to the impact of geopolitical situation, some buyers from certain regions were unable to attend in person. The HKTDC responded promptly with a range of support measures. These included on-site support for exhibitors with promotional material placement, as well as helping affected buyers rearrange flights and accommodation to defer their arrivals by one to two days.

Meanwhile, the shows continue to adopt the EXHIBITION+ online and offline hybrid format, enabling enterprises to extend their physical exhibition negotiations to online matching platforms. Exhibitors and buyers can engage in AI-powered business matching through the HKTDC Marketplace App’s “Click2Match” and hktdc.com Sourcing, while buyers can also use Scan2Match to scan exhibitors’ QR codes and continue discussions with exhibitors online after the show.

For buyers from affected regions who were unable to travel to Hong Kong for sourcing, the show facilitated over 100 online business matching sessions, helping the industry sustain momentum and seize opportunities during a challenging period.

The HKTDC continues to help exhibitors tap into the Chinese Mainland market through e‑commerce channels. This year, two major platforms, Taobao Tmall and, for the first time, Douyin partnered with the shows, involving 10 exhibitors and more than 30 influencers and KOLs. The campaign generated over 35 million online impressions and achieved sales exceeding USD 20 million. The shows also invited Korean influencer to attend, who successfully sourced from a number of exhibitors, with combined purchases totalling close to USD 700,000.

A crowded event hall filled with attendees at booths, featuring people wearing orange shirts and various signage in the background.

Organised by the HKTDC, the 42nd Hong Kong International Jewellery Show and 12th Hong Kong International Diamond, Gem & Pearl Show have concluded successfully

A group of four people observing a jewelry display in a store, showcasing various pieces of jewelry like necklaces and earrings.

The world’s one‑stop jewellery marketplace is highly regarded by industry professionals worldwide, with buyers demonstrating strong purchasing intent

A group of three professionals participating in a Memorandum of Understanding (MOU) signing ceremony, smiling and shaking hands. In the background, there is a presentation screen displaying 'MOU Signing Ceremony' with details about the event.

The Uzbekistan delegation made its debut at the Hong Kong International Jewellery Show this year. It also signed an MOU with the HKTDC and the Hong Kong Jewellery Manufacturers’ Association to further promote Uzbekistan’s jewellery to global markets through Hong Kong’s platform

A woman with dark hair and a formal top interacts with another woman wearing glasses, both engaged in a live streaming setup with computers and microphones in a dimly lit space.

Douyin participated in the Hong Kong International Jewellery Show for the first time, enabling exhibitors to tap into the Chinese Mainland market

A person examining machinery through a microscope at a trade show, with several machines and tools visible in the foreground.

The twin jewellery shows covered the entire industry supply chain, from raw materials and design to finished pieces, setting, packaging and gemological instruments — all under one roof.

Four models displaying elegant dresses and jewelry at the Hong Kong International Jewelry Show event.

The jewellery parades highlighted the latest creative designs, fostering connections across the industry

Group photo at the 27th Hong Kong Jewellery Design Competition Award Presentation Ceremony, showcasing Ms. Tang Yuk Ying with two men and a model in a formal setting.

The 27th Hong Kong Jewellery Design Competition, themed “Pure Elegance – Natural Beauty”, showcased the talents of local professional jewellery designers and students, with multiple designers receiving awards for their exceptional entries.

Group photo of attendees at the Hong Kong International Jewellery Show 2026, featuring a diverse gathering of men and women standing in front of a colorful backdrop.

At the award ceremony of the International Fei Cui Jewellery Design Competition, themed “A New Legacy of Jade, Design Without Boundaries”, outstanding designers who blend jadeite craftsmanship with international culture were honoured.

Panel discussion at a jewelry show, with five speakers on stage and an audience seated in front.

Over 30 industry seminars and networking events were held during the twin jewellery shows

Fair details & Websites

 Hong Kong International Jewellery ShowHong Kong International Diamond, Gem & Pearl Show
Websitehttp://hkjewelleryshow.hktdc.comhttp://hkdgp.hktdc.com
Activity listhttps://www.hktdc.com/event/hkjewellery/en/intelligence-hubhttps://www.hktdc.com/event/hkdgp/en/intelligence-hub
Shuttle bus arrangementshttps://www.hktdc.com/event/hkjewellery/en/travel-to-fairground-hkcechttps://www.hktdc.com/event/hkdgp/en/travel-to-fairground-awe
 Physical FairClick2Match (AI-enabled online matching platform)
HKTDC Hong Kong International Jewellery Show4 – 8 March 2026 at Hong Kong Convention and Exhibition Centre  23 February to 13 March 2026
HKTDC Hong Kong International Diamond, Gem and Pearl Show  2 – 6 March 2026 at AsiaWorld-Expo  23 February to 13 March 2026

Articles on HKTDC and the HKTDC March Twin Jewellery Shows:

https://gem-spectrum.com/tag/hktdc-march-hong-kong-show

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